Oscar Elite acoustic plaster in Supervettura, Koenigsegg's flagship supercar showroom. ©Alex Penfold.

SuperVettura | Koenigsegg flagship showroom

Oscar Elite brings acoustic clarity to one of the world’s most exclusive hypercar showrooms.

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Oscar Elite acoustic plaster in Supervettura, Koenigsegg’s flagship supercar showroom. ©Alex Penfold.

about the project

SuperVettura has spent two decades selling Koenigsegg hypercars. Their new flagship showroom in Sunningdale, Berkshire, opened in early 2025, is the most ambitious expression of that relationship yet.

It also made history. For the first time, every model Koenigsegg has ever built was displayed together under one roof.

To create the calm, refined atmosphere such a space demanded, KB Architects specified Oscar Acoustics’ Oscar Elite seamless acoustic plaster for the second-floor ceiling. The finish brings clarity, composure and an elegant visual presence to one of the showroom’s most prominent surfaces.

Oscar Elite acoustic plaster in Supervettura, Koenigsegg’s flagship supercar showroom. ©Alex Penfold.
Oscar Elite acoustic plaster in Supervettura, Koenigsegg’s flagship supercar showroom. ©Alex Penfold.

museum like calm

Demolition of the existing showroom began in September 2023. Bonds Newland Development Services Ltd led as project managers. KB Architects designed the interior, with Arktec Ltd responsible for the exterior design and planning permission. Each firm brought a distinct specialism to a brief that asked for something exceptional.

The finished building reflects that ambition. The ground floor is a gallery of almost museum-like calm, with considered surfaces and carefully controlled spacing. The cars sit in a setting that feels curated rather than commercial. A generously curved staircase leads to the second floor. There, a lounge-like space continues with the same relaxing approach.

Oscar Elite acoustic plaster in Supervettura, Koenigsegg’s flagship supercar showroom. ©Alex Penfold.

the Oscar Elite specification

Oscar Elite was specified as part of the interior design package from day one. That early decision mattered,and allowed the ceiling to be fully resolved alongside the lighting, materials and proportions around it.

The result frames a series of large circular halo pendant lights, a signature feature of the upper level, with a smooth, seamless finish that sits quietly within the wider interior.

Hard surfaces and open retail spaces are unforgiving acoustically. Without careful management, sound quickly erodes the calm a luxury environment depends on. Oscar Elite absorbs that energy, so conversation feels natural, the space feels composed, and the acoustics are as considered as everything else in the space.

quality has no shortcut

When plans were presented to Christian and Halldora von Koenigsegg, the response was immediate. “This will truly be a landmark showroom, on an historic sales location for Koenigsegg, showcasing our brand growth.”

SuperVettura set out to build a luxury showroom that matched the quality of the exceptional vehicles within it. Every surface and every element had to earn its place. Oscar Acoustics’ contribution sits overhead: a quality application that frames the lighting and brings acoustic clarity to the space below.

The result is a showroom where the acoustic environment is as important as everything around it. Oscar Elite delivered that standard — overhead, and without compromise.

contact us

mail@oscar-acoustics.co.uk

+44 (0)1474 854902

Oscar Engineering Ltd,
Oscar Innovation Centre,
Formby Road, Halling,
Kent,
ME2 1FQ

Mon – Fri 08.00 – 17.00


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